For Immediate Distribution
Fuel & Fun Package offers international visitors big savings for travel in the wilderness north of Toronto this fall
BRACEBRIDGE, Ont. (August 7, 2018) – American travelers have another incentive to experience the Great Canadian Wilderness just a couple of hours outside Toronto this fall. Explorers’ Edge promotion includes $200 in gas, entertainment vouchers.
Our strategy to attract international visitors has commenced in earnest and our social content marketing efforts are underway.
Stakeholders can now view the international markets micro site, TheGreatCanadianWilderness.com. Continue reading
Over the course of July and August, 2018 Explorers’ Edge staff will be out in the region interacting with front line staff, using the hashtag #eefrontline.
The goal is to gather e-mail addresses from staff so that in the fall our team can go back and solicit valuable information regarding their work experience in the region. Going one step further, some front line staff will be invited back in the fall for an all-expense paid trip to enjoy the region and its tourism experiences as a tourist. Continue reading
In RTO12’s 2018-2019 Business & Operation Plan (BOP) that was sanctioned by both the Explorers’ Edge Board of Directors and the Ministry of Tourism, Culture and Sport, our organization set the new and significant objective of building international audiences for the entire region. This commenced with the successful “Share Your Canada 150” campaign in 2017 and has continued in 2018 with “The Great Canadian Wilderness” campaign.
The Board of Directors for RTO12 / Explorers’ Edge invites you to join them for the Explorers` Edge 2018 Annual General Meeting and year-end presentation by Executive Director James Murphy.
Thursday September 20, 2018
Doors open at 9.30am * 10.00am – 12.00pm
Rousseau Community Hall, 2 Victoria St W, Rosseau, ON
For Immediate Distribution
RTO12 Launches International Marketing Campaign to Build American Visitation
The initiative will target travelers in four major cities.
BRACEBRIDGE, Ont. (April 10, 2018) – Explorers’ Edge has developed a new international marketing initiative to attract Americans from four major urban centres and to also build a database of leads to target should commercial air service into the Muskoka Airport (YQA) become a reality in the next year, said Executive Director James Murphy today.
The Board of Directors for RTO12 / Explorers’ Edge invites you to join them for the Explorers’ Edge 2017 Annual General Meeting and year-end presentation by Executive Director James Murphy.
Tuesday September 12, 2017
Doors open at 9.30am • 10:00am – 12:00pm
Charles W Stockey Centre, Parry Sound, Ontario
FUEL & FUN CHANGES FOR FALL 2017
In RTO12’s 2017-2018 Business & Operation Plan (BOP) that was sanctioned by both the Explorers’ Edge Board of Directors and the Ministry of Tourism, Culture and Sport, our organization set the new and significant objective of building international audiences for the entire region. This commenced with the successful “Share Your Canada 150” campaign in April-July, which resulted in 7500 international leads being added to our marketing database. Continue reading
RTO12 is seeking Directors to fill positions on our Board, in particular those who can support the organization’s movement towards attracting international audiences and our significant work in developing the new 3-Year Destination Development Plan. This requires possessing a commitment to and vision for pan-regional development.
If you are interested in joining the RTO12 Board of Directors – an innovative and results-driven tourism organization – please fill out the application and provide all information requested.
National pride shines in contest to celebrate Canada’s 150th
#ShareYourCanada150 sparks outpouring of emotional memories from expats in UK, US
BRACEBRIDGE, Ont. (May 4, 2017) – An online contest to celebrate Canada’s upcoming 150th birthday while building a database of potential international visitors to Ontario’s cottage country has triggered a wave of national pride from expatriate Canadians who are pouring their hearts out from afar about why they love and miss home.