Finding Opportunity in the Midst of a Crisis

“Things will get worse before they get better.”  We’ve heard this a lot over the past few weeks. But as dire as this sounds, it’s also cause for hope – because things will get better.

So while others are scaling back, savvy, forward thinking operators will see an opportunity to invest now with the expectation of a return over the long term.  With tourism advertising all but suspended, there is a void to be filled provided you do it with sensitivity and tact.
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Covid-19 Communications Updates

TO KEEP INDUSTRY STAKEHOLDERS INFORMED ON RTO12 EFFORTS TO SUPPORT SMEs during the Covid-19 crisis, we will now be holding weekly Wednesday webinars (1pm start) to update you on all work and advocacy-to-date. Please register for the weekly webinars HERE. Industry surveys will now be deployed on an as-needed basis.

Media Inquiries

RTO12’s Executive Director, James Murphy, is available for interviews and to answer media inquiries on an irregular basis due to the urgency of work being done by the RTO. If you would like to schedule an interview, please contact Kate Monk, Senior Director of Strategy & Communications, at

Tourism Operator Inquiries

Senior staff welcomes direct outreach from tourism operators regarding the Covid-19 development.

Email or

For information on and updates from the Ontario Government on their management of the Covid-19 situation, click here:

For Government of Canada updates, click here: